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Marketing Portfolio, Dubai, UAE

Shainadene
Agregado

4+ years building campaigns, brand identities, and stories across the GCC, Africa, and Asia: from logo design and press to events, email, and social.

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Dubai, UAE. Available for new opportunities

Shainadene Agregado

About Me

Hi, I'm Shai.

I'm driven by curiosity, creativity, and a genuine interest in people. Whether it's a marketing campaign, a partnership, or a piece of content, I enjoy finding ways to turn ideas into experiences that connect and resonate.

My journey has taken me across event marketing, digital campaigns, content creation, and business development, where I've learned that the best results often come from equal parts strategy, collaboration, and adaptability.

This portfolio is a reflection of that journey: a collection of projects, experiences, and ideas that have shaped the way I think, create, and grow.

Brand Identity Trade Exhibitions Life Sciences Food & Bev
Adobe Illustrator, InDesign, Photoshop, Canva
Brand Identity & Logos

Brand Identity & Logos

01

Logo Design & Brand Systems

Designing identities that stick.

From early ideation to final brand systems, I've led logo design and visual identity for international exhibitions across real estate, trade, energy, and industrial sectors.

APEX logo evolution

APEX, America Property Exhibition

Logo ideation through to the improved 2025 identity: refining the skyline mark and typography for a stronger US real estate positioning.

Logo DesignBrand Evolution2023 to 2025
Ghana Investment and Trade Week logos

Ghana Investment & Trade Week

Collaborative identity between GIPC and CTW Global: multiple concept directions distilled into the final globe mark and wordlock.

Logo ConceptsCo-branding
Other logo work: Mach and Tools, Saudi4P, Africa4P, Morocco Trade

Additional identity work: Mach & Tools Saudi (brand guidelines, color palette, typography), Saudi4P, Africa4P, and Morocco Trade & Investment.

Print Media & OOH

Print Media & OOH

02

Print, Outdoor & ATL/BTL

From billboards to boarding passes.

Real campaigns that made it off the screen: roll-up banners, billboards, magazine ads, newspaper placements, flyers, and on-site event branding across the GCC.

OOH billboards and roll-up banners

Roll-up Banners & OOH Billboards

CIPE press conference banners, GSC product roll-ups, and live billboard placements across Abu Dhabi and Saudi Arabia.

Roll-up BannersBillboardsCIPE, CTW Saudi
Flyers, QR tents, magazine and newspaper ads, event badges

Flyers, Magazine Ads & Event Badges

Invitation flyers, QR registration tents, magazine spreads, newspaper ads, on-site branding, and VIP event badges for CIPE.

FlyersMagazine AdEvent Badge
APEX campaign ads

APEX Campaign Series

Social and digital ad series for America Property Exhibition: market overview content, city-specific real estate placements in Dubai and Dammam.

Ghana Investment Trade Week ads

Ghana Investment & Trade Week Campaign

Event marketing series including media partnership announcements with BusinessGhana.com and co-located show promotions.

Digital & Social Media

Digital & Social Media

03

Social Media & Digital Campaigns

Content that speaks the brand's language.

Digital campaigns across life sciences, B2B events, and food & beverage, adapting tone and visuals for each industry I've worked in.

Gulf Scientific Corporation social media

Gulf Scientific Corporation

Digital promotion for global lab science principals, Merck, Thermo Fisher, Bruker, SOPHiA Genetics, adapting each principal's own branding guidelines for the regional market.

Great Minds Group social media

Great Minds Group

Oversaw all content for promotional campaigns across 7 event brands, directing the creative vision for Ocean Action Forum, Sustainable Coastal Development, Oil & Gas Conference, and MENA Geospatial.

Fredley Group F&B social media

Fredley Group of Companies

Assisted in the ideation of content and the event product portfolio for multi-brand F&B campaigns: Macao Imperial Tea, NYFD, Nabe Izakaya, Happy Truck, and the Fredley Elite loyalty card.

Core Skills

1

Campaign Management & Email Marketing

HTML email campaigns for Merck, Thermo Fisher, and Analytik Jena via Salesforce and ActiveCampaign, with above-industry open rates in life sciences.

2

PR, Media Relations & ATL

8+ press releases per year published in Gulf Times, Gulf News, and The Real Deal. 5 to 10 media partners secured per event, with coverage across 14+ countries.

3

Events & Exhibition Marketing

20+ international exhibitions, including CIPE (1,500+ attendees), Africa Food Show Kenya (3,500+ attendees), CTW Global, APEX, and Africa4P.

4

BTL, Branding & Influencer Management

Logo design for 4+ exhibitions, brochures, exhibitor decks, and social content, plus influencer coordination for F&B media day events.

Global Footprint

A look at where my work has traveled.

Campaigns managed here
Media coverage reached here
Both

What People Say

Trusted by teams, remembered by everyone.

"What impressed me most about Shainadene was her ability to wear multiple hats with ease, balancing the creative side with operational demands brilliantly. She quickly spotted the gaps we had overlooked, and her recommendations helped us optimize the campaign for much better reach and ROI. Shai is driven, talented, and collaborative. Any team would be lucky to have her."

BO

Baker Otieno

Strategic Communication & B2B Marketing, Kenya

Africa Food Show Kenya 2025

"Shainadene is a true all-rounder. Her knowledge of marketing is incredibly sharp, from the big picture right down to the tiniest details most people overlook. She doesn't wait for things to happen, she takes charge and keeps everything moving forward. She leads with empathy. Any team would be stronger with her on it."

YC

Yash Chhabra

Digital Marketing, MENA (was direct report)

MIE Events DMCC
See more recommendations on LinkedIn
Findshai content snapshot

On the side, I also create content as @findshai, sharing honest Dubai recommendations, hidden food spots, and real city life. It's a different outlet from my marketing work, but it keeps the same instinct: finding the story worth telling.

View Findshai Portfolio →

Let's Talk

Thank you for
your time.

Hope to work with you, whether it's a marketing role,
a brand project, or both.

Get in Touch View LinkedIn
agregadoshainadene@gmail.com +971 54 794 6354